From the court to the street, for decades adidas iconic performance driven designs have transcended the sporting sphere – becoming a part of lifestyle moodboards the world over. Today, Sporty & Rich and adidas Originals have reignited their partnership to celebrate the enduring legacy of off-court tennis aesthetics with a timeless apparel, accessories, and footwear collection.
Thank you for reading this post, don't forget to subscribe!Celebrating classic court style, the Emily Oberg led brand brings its distinct sensibility to two signature adidas silhouettes from different sporting eras: the 2000s inspired ADIZERO ADIOS and the adidas Originals Blanc, reimagined from the 70s.
Featuring a two-tone mesh upper, gradient three stripes, an ADIPRENE outsole, and subtle branded details, the ADIZERO ADIOS Sporty & Rich arrives in midnight navy and metallic green.
The adidas Originals Blanc Sporty & Rich sneaker, meanwhile, is made up in two inverted constructions: one in white leather with green suede stripes and one in green suede with white leather stripes. Both retro looks are then finished with tennis racket lace charms and co-branded details.
Similarly, the apparel offering plays host to a number of court inspired pieces: from a polo, graphic tee and a heavy knit sweater. The collection is then completed with a classic canvas bag and accompanying caps.
The latest adidas Originals and Sporty & Rich collection launches on 30th May at Sandton Halo store and adidas online store, with prices ranging from R1899 to R2699.