Louis Vuitton presents the Spring-Summer 2027 Men’s Trunk Campaign

Louis Vuitton’s Trunk Editions epitomize  the sophistication and ease of its menswear collections with essentials made exceptional. The House’s second Trunk Edition, Spring-Summer 2027, designed by Men’s Creative  Director Pharrell Williams, envisions a life shaped by taste and curiosity, as suggested  in a campaign starring Louis Vuitton Ambassador Callum Turner, photographed  in New York City by Gregory Harris.

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Close-ups, shot on film, show not only the collection’s exquisite detailing, but a balance  struck between traditional refinery and modern comfort. Each piece reflects Louis Vuitton’s  staunch dandyism ideals, allowing for an ultimate embodiment of self, or of a scripted  character.

Louis Vuitton Spring Summer 2027 Men8217s Trunk Campaign

In a series of cinematic portraits and short film, Callum Turner produces a dynamic  narrative of a business traveller’s respite: communing over a game of chess, reading  the day’s news in repose, unwinding with his dog, having midafternoon tea, perfecting a putt or taking a moment to freshen up.

In these scenes, clothing is minimally branded with VVN Louis Vuitton signature tabs,  highlighting the elevated fabrics: classic shirting, slacks, and jackets replace the expected  workwear references with crisp cotton silk poplin, double-face cashmere vicuña and cotton-cashmere indigo-washed denim.

The Spring-Summer 2027 Men’s Trunk Collection is available in Louis Vuitton stores  worldwide and online from September 24.

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