In celebration of Mandela Day and the 70th birthday of the Cape Town Science Centre, Hisense SA proudly donated eight large-format Smart TVs to support the Centre’s mission of sparking a lifelong love of science, technology, engineering, and mathematics (STEM) among South African youth.
The donation, handed over during a special ceremony on 21 July, reaffirms Hisense SA’s commitment to empowering local communities through education and innovation. Among the guests were the children of employees from Hisense SA’s Atlantis manufacturing plant, who enjoyed a guided tour of the Centre’s interactive exhibitions.
The Cape Town Science Centre plays a vital role in strengthening Africa’s science and technology culture. Through hands-on learning and educational programming, the Centre provides learners and educators with tools to better understand and explore the world around them.
“Our vision at Hisense SA has always been to go beyond manufacturing world-class electronics – we aim to help build futures,” said Alex Chen, Brand Marketing Manager at Hisense South Africa. “By supporting institutions like the Cape Town Science Centre, we’re not just donating technology. We’re investing in tomorrow’s inventors, engineers, problem-solvers, and entrepreneurs.”
The donation was made in tribute to Nelson Mandela’s unwavering belief in the power of education. He is often quoted for stating that education was the most powerful weapon which we can use to change the world. The Smart TVs provided by Hisense SA will help ensure that the next generation of South Africans – especially those in underserved communities – can access digital tools and experiences that will continue to inspire learning and curiosity.
The donation follows Hisense SA’s recent recognition by the Proudly South African brand, and the Department of Trade, Industry and Competition (DTIC), as a strategic localisation partner. With its R350 million manufacturing facility in Atlantis, Hisense SA is deeply embedded in South Africa’s industrial development strategy, producing over a million televisions and half a million refrigerators annually for local and export markets.
“Our localisation strategy has been built around our vision to help uplift communities, by creating jobs, and inspiring young minds,” added Chen. “The children who joined us today, most of which have parents working at our Atlantis factory, are at the core of that mission. Witnessing their joy during today’s science center tour was a powerful reminder of why we do what we do.”
As South Africa continues to build a competitive, knowledge-based economy, partnerships between government, industry, and educational institutions are critical. Hisense SA remains committed to using its global innovation and local footprint to make a meaningful difference: from the factory floor to the classroom.
