Loved by kids, approved by Moms: Ackermans makes Back-to-School easy for the whole family

As South Africa’s No. 1 school value retailer, Ackermans is making back-to-school shopping simpler and more exciting than ever. With everything from durable school uniforms to comfortable sports kits, including leather trainers that balance style with long-lasting quality, Ackermans brings together affordable essentials for the whole family. Their wide range of skirts, shorts, jerseys, socks and shoes means parents can find everything they need in one place, while kids start the year feeling confident and ready for what’s ahead.

Ackermans’ Back-to-School deals will officially launch in-store on 26 December 2025, but online customers can already enjoy exclusive early access to savings from 15 December 2025. Shoppers who buy any schoolwear online can save R150 on every R650 spent, making it easier to stock up before the beginning-of-the-year rush begins. Early shoppers will also receive a gift-with-purchase stationery set, perfect for adding a special touch to their back-to-school preparations.

For over a century, moms have trusted Ackermans, South Africa’s leading value retailer, to provide affordable, reliable school essentials designed to last. With shirts from R69.95, shorts from R89.95 and skirts from R99.95, families can get everything they need for the school year ahead without overstretching their budgets.

Each piece in the range is made with practicality and comfort in mind, from easy-care fabrics and minimal ironing to flexi-length hems that grow with learners. Trusted brands such as Bata, Buccaneer and Toughees deliver lasting comfort and quality that parents can count on.

“Our focus has always been on families, especially when it comes to babies and kids,” says Bronwyn Pretorius, Chief Marketing Officer at Ackermans. “We know how much pressure parents feel at this time of year, so our goal is to make back-to-school shopping simpler, more affordable and filled with small moments of joy. With schoolwear designed to last, parents can shop with confidence knowing their kids are ready for the year ahead.”

With affordable, quality schoolwear and a focus on supporting families at every stage, Ackermans continues to stand by parents as they prepare for the school year ahead.

Follow along on Ackermans’ socials, there’s more back‑to‑school fun coming this January!